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The benefits of wine for one’s emotional and physical wellbeing are undeniable. As a prominent figure in the industry, we believe that Willow Park Wines & Spirits should have the same positive impact as our products do.

Over the last 25 years, our community initiatives have raised millions of dollars for local charities and organizations, spanning a variety of disciplines. Through the establishment of The Vintage Fund, our continued involvement as sponsors for local events, and frequent in-kind donations, our dedication to the community sets us apart from other retailers.

Vintage Fund

In 2001, Willow Park Wines & Spirits established The Vintage Fund, managed by The Calgary Foundation, which allows us to directly support numerous local charities and organizations. To date, we have raised over $4 million thanks to several events, generous donations from our partners, and our annual Willow Park Wines & Spirits Charity Wine Auction.


The charities and organizations we donate to reflect the corporate goals and values of Willow Park Wines & Spirits. Our pillars of Community Investment include Seniors Wellbeing, Community Health & Recreation, Education, and Arts & Culture.

Click here for a list of organizations that have been positively impacted by our charitable donations.

Giving Guidelines

Our Charitable Giving Board chooses which programs best meet our corporate vision. To be considered for support, all requests must be submitted in writing via the online request tool with a minimum of six weeks’ notice. This allows us to make more effective and efficient decisions due to the large volume of requests we receive each year.

For further information on giving guidelines and the types of requests we typically do not support, click here.

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